HEADER_NEWSROOM

Newsroom » articles by Andrea Bailo


Coffee, Croissant and Newspapers: Endangered species or a luxury for few?

by Andrea Bailo on 3rd November 2011

“…So, media becomes like fast food: people will consume it on the go, as they travel to and from work, watching news, sports and film clips on mobiles or handheld wireless devices, or others already in test by our satellite companies. [...] And, crucially, newspapers must give readers a choice of accessing their journalism in the pages of the paper or on websites such as Times Online or – and this is important – on any platform that appeals to them, mobile phones, hand-held devices, ipods, whatever…”

This is a quote from Rupert Murdoch dated 2006. Reading these words today, it seems that he might just have turned out to be right.

The Cast BlogRead article


More B-M Talk

Burson-Marsteller accepts no responsibility for external links. Content of websites which are linked through B-M Talk is solely provided by the website owner.

(B-M Talk is updated automatically once per hour, 24 hours per day.)


Burson-Marsteller EMEA has a network of 29 offices and over 80 additional markets covered by affiliates and their networks. Map

Cote d’Ivoire - AbidjanUnited Arab Emirates - Abu DhabiGhana - AccraEthiopia - Addis AbebaKazakhstan - AlmatyJordan - AmmanNetherlands - AmsterdamGreece - AthensMali - BamakoSpain - BarcelonaLebanon - BeirutUnited Kingdom - BelfastSerbia - BelgradeGermany - BerlinSwitzerland - BernSlovakia - BratislavaBelgium - BrusselsRomania - BucharestHungary - BudapestEgypt - CairoMorocco - CasablancaDenmark - CopenhagenBenin - CotonouSenegal - DakarQatar - DohaUnited Arab Emirates - DubaiIreland - DublinGermany - FrankfurtBotswana - GaboroneSwitzerland - GenevaZimbabwe - HarareFinland - HelsinkiTurkey - IstanbulSaudia Arabia - JeddahSouth Africa - JohannesburgUkraine - KievRwanda - KigaliDemocratic Republic of Congo - KinshasaKuwait - Kuwait CityNigeria - LagosPortugal - LisbonUnited Kingdom - LondonAngola - LuandaZambia - LusakaSpain - MadridEquatorial Guinea - MalaboBahrain - ManamaMozambique - MaputoItaly - MilanRussia - MoscowOman - MuscatKenya - NairobiNiger - NiameyChad - N’DjamenaNorway - OsloFrance - ParisMauritius - Port LouisCzech Republic - PragueLatvia - RigaSaudia Arabia - RiyadhItaly - RomeBosnia-Herzigovina - SarajevoMacedonia - SkopjeBulgaria - SofiaRussia - St. PetersburgSweden - StockholmEstonia - TallinnIsrael - Tel AvivAlbania - TiranaTunisia - TunisAustria - ViennaLithuania - VilniusPoland - WarsawNamibia - WindhoekCroatia - ZagrebSwitzerland - Zürich

Burson-Marsteller is a truly global public relations agency with an unrivalled network in Europe, Middle East and Africa of 27 offices and over 80 additional markets covered by affiliates and their networks.