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Outstanding Individual Achievement Award For Jeremy Galbraith
by Jennifer Carlot on 14th May 2012
The Holmes report will award Jeremy Galbraith, CEO Burson-Marsteller Europe, Middle East & Africa, an Outstanding Individual Achievement Award at this year’s SABRE Awards dinner, to be held in Brussels on May 31.
Burson-Marsteller Releases List of the 200 Most Influential Political Voices on Twitter Across The G-20
by Jennifer Carlot on 16th April 2012
Burson-Marsteller, a leading global public relations and communications firm, today released the “G20 influencers,” a list of the top ten most influential political voices on Twitter in each of the countries represented in the “Group of Twenty” or G-20 nations, with the exception of China, where Twitter is unavailable.
The list of the top 10 political tweeters was determined using data from Klout (klout.com), the standard for influence. Klout analyzes engagement across social networks and creates a Klout Score based on this data to help users understand and unlock their influence.
Burson-Marsteller is perceived as best PR agency according to communication professionals
3rd November 2011
Burson-Marsteller retains the top position among the PR firms in Spain in the second edition of the market research prScope, conducted by Grupo Consultores among 300 communication professionals.
Leading Change
by Jennifer Carlot on 30th September 2011
Change is personal – When it comes to managing change, being prepared and having a well thought out plan is important, but there is no rule or perfect formula for how to manage change successfully. Ultimately, it is up to senior management to lead the change process and their personal style, judgment and experience are the real change-makers.
Digital and Social Media makes crises more difficult for companies to manage and few companies are sufficiently prepared, global study finds
28th June 2011
Sixty-five percent of business decision makers believe that new media actually make crises more difficult to manage and only 54 percent of respondents’ have crisis management plans…
Financial crisis and corporate behaviour have dramatic impact on consumer trust across Europe, according to Trust & Purpose survey by Burson-Marsteller
by Katarina Wallin Bureau on 21st June 2011
Burson-Marsteller launched the first European Trust & Purpose survey which shows that the economic crisis and banking excesses continue to significantly impact trust in business and CEOs…
Burson-Marsteller Announces Global Energy Practice
by Bill Royce on 6th June 2011
London – June 2, 2011 – Burson-Marsteller today launched the Global Energy Practice, a specialty practice group which draws upon the company’s extensive worldwide network of communications professionals with expertise in the energy industry.
Burson-Marsteller Statement
12th May 2011
The following statement was released by Burson-Marsteller on 12 May 2011 regarding our work with Facebook in the USA.
“Facebook requested that its name be withheld on the grounds that it was merely asking to bring publicly available information to light and such information could then be independently and easily replicated by any media. Any information brought to media attention raised fair questions, was in the public domain, and was in any event for the media to verify through independent sources.
Whatever the rationale, this was not at all standard operating procedure and is against our policies, and the assignment on those terms should have been declined.
Burson-Marsteller announces exclusive partnership with Czech agency Bison & Rose
by Jennifer Carlot on 23rd March 2011
Burson-Marsteller, a leading global public relations and communications firm, announced today that it has entered into an exclusive partnership with Bison & Rose, a leading Czech public relations agency.
Overriding desire for democracy tops agenda in ASDA’A Burson-Marsteller Arab Youth Survey
by Sunil John on 15th March 2011
The single greatest priority for young people in the Middle East remains living a democratic country, according to the findings of the 2010 ASDA’A Burson-Marsteller Arab Youth Survey, the largest study of its kind of the region’s largest demographic. This finding echoes the results of the 2009 survey – conducted well over a year before the start of recent regional unrest – which similarly identified the yearning for greater political participation as the defining characteristic of Arab youth.
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