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Burson-Marsteller Denmark appoints Kim Larsen as new CEO
3rd March 2011
Burson-Marsteller, a leading global public relations and communications consultancy, today announced that Kim Larsen has been appointed CEO of its Danish operations. Larsen succeeds Maria Sennels who will focus on her role as Chairman of the EMEA Change & Organisational Performance Practice and on growing Burson-Marsteller’s global Change Communications business. Maria will also take on the role of Chairman of Burson-Marsteller Denmark.
Burson-Marsteller Launches integrated Government and Political Services Group
17th February 2011
Burson-Marsteller Launches integrated Government and Political Services Group. The New Group Will Provide Access to Leading Political Consultants from Across the Burson-Marsteller Network and Family.
European and global companies now focus on Social Media Interactivy – while Asian Companies’ Social Media Presence grows, Study Finds
15th February 2011
Sixty-seven percent of Asian companies in the Fortune Global 100 are now using at least one social media platform, up from 50 percent 12 months earlier, while the number of European and U.S. companies using social media remained virtually flat at 89 (+1%) and 84 (-2%) percent respectively. This was a key finding of the Second Annual Burson-Marsteller Global Social Media Check-up, which examines the Fortune Global 100’s use of popular social networking platforms such as: Twitter, Facebook, YouTube, corporate blogs and local and language-specific social networks.
Barroso II Survey: good, bad or indifferent?
by Jennifer Carlot on 9th February 2011
How successful has the European Commission been in its first year in office? And, what challenges will the Commissioners face in the next 12 months?
Gambling in the EU
by Jennifer Carlot on 7th February 2011
Place your bets: an end to barriers for gaming services?
Burson-Marsteller strengthens Brussels leadership and makes two new regional appointments
14th January 2011
Burson-Marsteller strengthens Brussels leadership with appointment of David Earnshaw as CEO and Karen Massin as COO and makes two new regional appointments
Anti-Conterfeit Trade Agreement
by Jennifer Carlot on 20th December 2010
Hot Issues from Brussels: In November 2010 the EU and ten partner countries concluded an Anti-Counterfeiting Trade Agreement, aimed at addressing the global threat of piracy and counterfeited goods.
The EU’s Future Trade Policy
by Jennifer Carlot on 22nd November 2010
The Commission puts the ball in play – but what can we expect from the EU’s new approach to trade?
Burson-Marsteller named International Consultancy of the Year 2010 at the PR Week Awards
by Chiara Bartoletti on 25th October 2010
London, 20 October, 2010 – Burson-Marsteller was last night celebrating further success in this year’s awards season at the 2010 PR Week Awards. At the prestigious ceremony held in London, Burson-Marsteller were double-winners, beating four other agencies to win the International Consultancy of the Year award.
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