Innovation & Insights
Future Perspective
Evidence suggests that using futures thinking and tools improves our decision-making and our lives, on a personal, organisational, community/social and global level.*
To highlight this capability, Burson-Marsteller produces the Future Perspective Quarterly newsletter. This newsletter analyses upcoming trends and focuses in particular on the concrete communication implications of these trends.
To keep up-to-date with the highly dynamic world in which we operate, Future Perspective also tweets about trends, innovations and issues that are relevant to our clients’ businesses.
* Hines, A. (2002) ‘A Practitioner’s View of the Future of Futures Studies’.
Most recent issues
- Future Perspective - June 2010 (30th June 2010)
- Future Perspective - March 2010 (9th March 2010)
- Future Perspective - November 2009 (1st November 2009)
- Future Perspective - August 2009 (9th August 2009)
Contact
Elaine Cameron
Strategic Research & Trend Analysis EMEA
Office: London, United Kingdom
Telephone: +44 20 7300 6397
Email:
Elaine Cameron joined Burson-Marsteller in July 1997 when she worked closely with the European COO on affiliate strategy. Since September 1999, Elaine has been a member of the Strategic Research & Trend Analysis Group EMEA. Read extended profile
Elaine Cameron joined Burson-Marsteller in July 1997 when she worked closely with the European COO on affiliate strategy. Since September 1999, Elaine has been a member of the Strategic Research & Trend Analysis Group EMEA where she works with all practices in EMEA and throughout the global network carrying out strategic research and analysis work. This mainly comprises qualitative media analysis and the writing of reports on companies, industries, sectors, trends and issues.
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