Future Perspective

Innovation & Insights

Evidence suggests that using futures thinking and tools improves our decision-making and our lives, on a personal, organisational, community/social and global level.^*

To highlight this capability, Burson-Marsteller produces the Future Perspective Quarterly newsletter. This newsletter analyses upcoming trends and focuses in particular on the concrete communication implications of these trends.

To keep up-to-date with the highly dynamic world in which we operate, Future Perspective also tweets about trends, innovations and issues that are relevant to our clients’ businesses.

^* Hines, A. (2002) ‘A Practitioner’s View of the Future of Futures Studies’.

Most recent issues

Future Perspective - August 2011 (9th August 2011)
Future Perspective - April 2011 (19th April 2011)
Future Perspective - January 2011 (12th January 2011)
Future Perspective - September 2010 (30th September 2010)

Further Insights and Reports

Contact

Elaine Cameron

Strategic Research & Trend Analysis EMEA

Office: London, United Kingdom
Telephone: +44 20 7300 6397
Email:

Elaine Cameron joined Burson-Marsteller in July 1997 when she worked closely with the European COO on affiliate strategy. Since September 1999, Elaine has been a member of the Strategic Research & Trend Analysis Group EMEA where she works with all practices in EMEA and throughout the global network carrying out strategic research and analysis work. This mainly comprises qualitative media analysis and the writing of reports on companies, industries, sectors, trends and issues.

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