17th May 2013
At the beginning of the 21st century only a few experts, government officials and specialised companies were aware that many European countries had significant deposits of potentially-recoverable unconventional gas buried deep underground.
Today, the potential for so-called ‘shale gas’ is at the centre of an intense debate and features high on the agendas of both member states and European institutions – even though not a single cubic metre has yet been commercially extracted in Europe.
by Stine Mølgaard Sørensen on 8th May 2013
Roughly speaking, we are living in two different worlds today: an online and an offline world. We are alternately IN and OUT. And on May 6 – 7, 5,000 tech enthusiasts met at the re:publica IN/SIDE/OUT conference in Berlin to discuss what actually connects the digital and analogue societies. Here are some of the interesting things I came across.
by Elaine Cameron on 29th April 2013
Astonishing advances in technology are transforming the way we look at death, creating new business opportunities, raising digital legacy issues and changing our own expectations of mortality.
29th April 2013
Copenhagen, 29 April, 2013 – Burson-Marsteller, a leading global public relations and communications firm, today announced the appointment of Maria Sennels as CEO of its Danish operations. Maria rejoins Burson-Marsteller, where she was previously CEO and leader of the Change & Organisational Performance practice in Europe, Middle East & Africa (EMEA).
by Alexander Bielefeld on 19th April 2013
Sport has come under increasing pressure to protect its integrity. Doping, match-fixing, corruption, conflicts of interest and bad governance are key threats to the integrity of sport. Sport stakeholders are under growing internal and public pressure to find solutions to improve the integrity of their competitions and sport governance.
by Sunil John on 10th April 2013
Every year the Arab Youth Survey findings confirm and confound received opinion on a range of issues, but growing concern about economic challenges such as rising living costs, fair pay and home ownership is a persistent trend. Of course, identifying these problems is one thing, reaching a consensus on dealing with them is a task of a different order of magnitude. It certainly exercised the minds of the expert audience who attended this week’s launch of the Arab Youth Survey.
9th April 2013
Dubai, UAE; April 9, 2013: In a resounding note of confidence in the Middle East and North Africa’s future outlook, three-quarters of Arab youth, the region’s largest demographic, say their best days are ahead of them in the fifth annual ASDA’A Burson-Marsteller Arab Youth Survey, released today. An overwhelming 74% of all Arab youth surveyed in 15 countries across MENA agree with the statement: “Our best days are ahead of us”.
4th April 2013
Italy has once more been thrown into political turmoil. The elections of 24-25 Februry saw a rebuff for Mario Monti, who has been prime minister since November 2011, a surge in support for the political reform movement led by comedian Beppe Grillo, the partial comeback of the former PM Silio Berlusconi, and a major disappointment for the centre-left.
by EMEA Media Practice on 27th March 2013
The Burson-Marsteller media survey shows that social media has had an enormous impact on the quality of media, with changes across the whole spectrum of journalistic work. It has also changed the rules of the game for journalists.
25th March 2013
Zurich, 25 March, 2013 – Burson-Marsteller, a leading global public relations and communications firm, today announced the appointment of Matthias Graf as the new CEO of its Swiss operations, with offices in Zurich, Geneva and Berne. Matthias takes over on 2 April from Marie-Louise Baumann who will become Chairman of Burson-Marsteller in Switzerland.
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